Second Story Blog

Promote Pink!

Have you started to think pink for Breast Cancer Awareness Month in October? It’s a meaningful time of year for thousands of breast cancer survivors, affected family members and friends. Learn how you can support the cause by using thoughtful and effective promotional items.Here are some product...
Read More

Back-to-School Tips for Parents

Whether we like it or not, school will be here in just a matter of weeks — and with that reality can come anxiety for many parents. Do my kids have everything they need? Will they be able to handle the more difficult work? Will they like their new teacher and get along with new classmates? It’s a...
Read More

Festive Stress and What to Do About It

Festive stress: It may be a new phrase to some, but it’s a phenomenon that’s all too familiar to many. The holidays can be downright hectic sometimes, causing undue stress between shopping, maneuvering big crowds, choosing gifts for others, worrying about money, cleaning, cooking and dealing with...
Read More

July is Ice Cream Month

I scream, you scream, we all scream for ice cream! July is National Ice Cream Month!This fun celebration was established in 1984 by President Ronald Reagan, with the third Sunday of the month being National Ice Cream Day. He recognized that more than 90% of the U.S. population enjoys this sweet...
Read More

Honoring the Red, White and Blue

If you look at the calendar, you’ll notice there are several holidays coming up that celebrate the United States in some way. Let’s take a quick look at the dates for 2018 and what the celebrations mean:Armed Forces Day – Saturday, May 19A day to thank military members for their patriotic service,...
Read More

Get Ready for National Nurses Week

Did know that nursing is the nation’s largest health care profession? National Nurses Week takes place May 6-12, ending on Florence Nightingale’s birthday, with events held throughout the U.S. to honor the work of nurses and educate the public about their important, sought-after role in the health...
Read More

April is Stress Awareness Month

Feeling stressed? Well, you’re not alone. According to The Global Organization for Stress, 75% of adults worldwide say they feel moderate to high levels of stress on a regular basis. The issue can be attributed to a variety of causes, with the top two being job pressure and money in the U.S., as...
Read More

March Promos that Don’t Need Luck

Whether or not you actually have Irish ancestry doesn’t seem important on St. Patrick’s Day, as people of all backgrounds enjoy the camaraderie that comes with the March 17th celebration. Green apparel abounds, drinks are plenty and spirits are high!St. Patty’s Day is also a fun opportunity to get...
Read More

Spread Some Love this February

Valentine’s Day is around the corner, and while it brings with it romance, cards, flowers and dinner plans, it doesn’t have to be celebrated only by the lovebirds you know. Take advantage of the occasion by telling your employees or clients just how much you love working with them. People will...
Read More

Our Favorite Holiday Traditions

Nearly everyone has traditions they love to keep around the holidays, whether from childhood or from a desire to start something with their own family. By nature, they evoke nostalgia and promote closeness between family members as people remember the importance of maintaining relationships with...
Read More

The Power of Purple

Every 66 seconds, someone in the United States develops Alzheimer’s disease. Nearly 5.4 million Americans have Alzheimer’s today, a disease that kills more than breast cancer and prostate cancer do combined. In fact, it’s the sixth leading cause of death in the nation. Makes you stop and think,...
Read More

Tips to Thrill Halloween Customers

Seasonal marketing, and in this case, Halloween marketing, gives businesses the opportunity to mix things up and try new strategies to get attention from buyers. From the get-go, customers are more likely to purchase items for special occasions, so you don’t want to miss the chance to reach...
Read More

A Toast to Wedding Giveaways

Invitations, decorations, dresses and cake. Tuxedos, flowers, rings and music. Weddings are filled with memories that a bride and groom will never forget, and personalized wedding favors will allow guests to remember the occasion for weeks to come. The question is: What giveaway item should you...
Read More

Top Picks for National Nurses Week

With more than four million professionally active nurses in the United States, it’s important to recognize the impact these health care professionals have on the quality of people’s lives. They help prevent illness and injury, promoting patient health every day — and there are more joining the...
Read More

Earth Friendliness Starts with One Step

With Earth Day coming up on April 22, you’re not alone if you’re wondering how you can make a difference in protecting the environment. We’ve got some ideas inspired by The Art of Simple that are just that: simple. Once you start, you’ll likely want to continue the habits all year long!Even...
Read More

Golf Course Greats

Considering today is the last day of February, we want to wrap up Golf Month with a little fun from Golf Digest, which has ranked America’s 100 greatest golf courses for 2017-2018. Did you know this publication has ranked its 100 best every other year since 1966? In case any golf enthusiasts...
Read More

St. Patrick’s Day Swag You’ll Love

St. Patrick’s Day is just a month away — but who exactly was Saint Patrick? Here’s a bit of history: Having lived in the fifth century, Saint Patrick was actually born in Britain but was kidnapped at age 16 and taken to Ireland, where he was held captive for six years. He escaped, but later came...
Read More

Oh My Heart

February is American Heart Month! It was in 1964 that this observance began under President Lyndon B. Johnson, and since then, the month of February has focused on cardiovascular health, spreading awareness about its importance and promoting heart health measures.Cardiovascular...
Read More

Spice Up Your Holiday Gifts This Year

Tired of the same old holiday gifts? Let us help you spice them up! Take a look at our picks below — one of them could be the new favorite gift your top clients or employees receive! ATOM Wireless Earbud Headset: No cord needed! The ATOM headset is one of the smallest wireless...
Read More

Ready for Halloween?

Halloween is just 42 days away! Be prepared by having promo ideas in your back pocket — not to mention Halloween products at the ready that recipients will love and want to keep.  Are you a dental or orthodontic office? Have a buy back candy program where patients bring in a certain...
Read More

Let's Thank our Nurses

National Nurses Week is coming up May 6-12, ending on the birthday of Florence Nightingale, the pioneer of modern nursing. Supported and promoted by the American Nurses Association (ANA), the week is meant to recognize the contributions nurses make to the community around them. We want to help you...
Read More

Piecing Together Winning Political Promotions

It’s an election year, which means a lot of efforts are made for candidates to stand apart from the rest. Are you looking to make a big impact during your upcoming political event, rally or fundraiser? Do we have giveaway ideas for you! Ibuprofen: With all the headaches that can come...
Read More

Earthy Promotions for Earth Day

Earth Day is coming up on April 22, so it’s time to plan ahead! Did you know that Earth Day started in 1970? It was founded by Gaylord Nelson during his time as a U.S. senator, and the Environmental Protection Agency (EPA) was actually established as a result of this recognized day. So in...
Read More

Getting Ready for Green

St. Patrick’s Day will be here before we know it! Now is a great time to be thinking of the festive items you’ll want to have for your green-inspired holiday promotions. Check out our top picks for the occasion! Colorful Lip Balm: Get your green on with our mint flavored colorful! This...
Read More

Happy New Year from Us to You

Only 3 ½ more days of 2015! We’re looking ahead to the new year and wanted to share some of our top promotional product picks for January.  Sergeant Tritan Stripe Water Bottle (24 oz): For those out there wanting to be more diligent with exercising in 2016, this...
Read More

Wishing You the Happiest of Holidays

Happy Holidays from Second Story Promotions! It’s the most wonderful time of the year, and we hope you can spend it with all those you love. It’s an opportunity to laugh together, eat together, and enjoy one another’s company — and in the process, keep memorable family...
Read More

12 Days of Savings, 12 Days of Cheer

We’ve been so excited to introduce a different product on special every day during our 12 Days of Savings for December! We hope it’s helped you get in the holiday spirit — it sure has for us!  So far we’ve featured our… Full Color Microfiber Cloth with Pouch:...
Read More

Are You Tailgate Ready?

Products for your next tailgate are right at your fingertips because we’ve got what you need! Rev up for this year’s football season and impress with the best tailgates using our fantastic products. The 32-Can Collapsible Rolling Cooler is ideal for a large group of people, with...
Read More

Hello, Fall

Say hello to fall — because it begins in just two days! It’ll soon be time for everything we love about the season: falling leaves, beautiful colors, cool evenings, football games, apple cider, pumpkin spice lattes, and more. We’ve got the just the combination of products that will make your fall...
Read More

Trick or Treat!

There are many things that kids love — and one of them is trick or treating! We’ve got just the items for Halloween that will keep both kids and parents happy. But one thing we can’t help with is all the sugar they’ll have access to! We have a great variety of products for...
Read More

Made in the USA

Happy Labor Day! Today we get to celebrate the American labor movement and all the contributions workers have made to our country’s prosperity. And this Friday marks Patriot Day, observed as the National Day of Remembrance, which helps us remember our freedoms and has brought us...
Read More

Ready for Race Day

We want to help you get customers ready for race day with our favorite race day gear! When it comes to training for an upcoming running or biking event, we're here to hook you up. Check out some of the best race gear we have to offer: BottleBand Handle: One of our newest offerings, this item is...
Read More

We're Inspired – By Biking!

Here in Iowa, RAGBRAI is a big deal, and the locals definitely know it. But for those who aren't familiar, the acronym stands for the Register's Annual Great Bicycle Ride Across Iowa, with the event being a week-long bike ride from Iowa's west border to its east border. It first began in 1973,...
Read More

Polish Your Day with the Perfect Favor

It's that time of year again! Brides all over the country are busy planning their perfect day. They've booked their venues, tried on plenty of dresses, and tasted delicious wedding cake. But what's the one detail that's often forgotten about or left without much thought? Wedding favors. Wedding...
Read More

Summer in Cedar Rapids

We're getting closer to summer -- such a fun time of year! The weather warms up, which means summertime activies like camping, swimming, barbeques, and bonfires are all over the place!Since Second Story Promotions is located in Cedar Rapids, IA, here are some fun outdoor activities unique to Cedar...
Read More